After months of anticipation, McDonald’s has finally introduced Portugal to the Big Arch, its largest burger to date. This new addition aims to satisfy customer demand for heartier, flavorful, and affordable burgers.
The Big Arch: A New Era for McDonald’s
McDonald’s first announced the Big Arch at its annual investor meeting in December 2023. The burger was created in response to overwhelming customer demand for more substantial and flavorful options. The Big Arch features two quarter-pound beef patties, three slices of cheese, crispy onions, pickles, lettuce, and a new tangy sauce specifically created for this burger.
Alyssa Buetikofer, Chief Marketing Officer at McDonald’s Canada, expressed excitement about the new addition: “We have heard our guests loud and clear and understand they are looking for a bigger burger on our menu, and we are excited to bring this new global menu item to Canadians.” The Big Arch aims to combine familiar McDonald’s flavors with unique new ingredients, making it a satisfying option for even the biggest appetites.
